The Nike Air Max BW Premium Men's Shoe is designed with a streamlined profile and Max Air cushioning in the heel for soft, lightweight impact protection.
Premium upper materials vary by color
Max Air unit at the heel helps provide cushioning
Updated molded heel counter offers comfort and a soft feel
Cored-out outsole provides lightweight comfort and flexibility
Nike's revolutionary Air-Sole unit made its way into Nike footwear in the late '70s. In 1987, the Nike Air Max 1 debuted with visible air in its heel, allowing fans more than just the feel of Air-Sole comfort—suddenly they could see it. Since then, next-generation Nike Air Max shoes have become a hit with athletes and collectors by offering striking color combinations and reliable, lightweight cushioning.